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GORDANA VRENCOSKA, Correspondence, exhibition
24.12.2003, Cultural Center Tocka

The crucial element in the latest project of Gordana Vrencoska "Correspondence" in communication - information exchange, as indicated in the title.
Hereby, the correspondence, displayed in several parts (rooms), is observed through its negative aspect, as a strictly business process without any dialogue, as a linear emission of information. Unlike the previous projects, where personal questions are targeted, the author takes the role of a catalyst for the collective messaging.



The "Postcards", through which the message deconstruction is performed, point on the strategies of loosing the individuality in global and local frames through the complex mechanisms of "inter-cultures" and "collective myths": the production of the sense, forms of its exchange and consumption, values, knowledge... This presentation is based on quotations, editing, collage, simulation; abundant in subordinate objects-symbols, iconic and par-iconic signs and metaphoric, and the highlighted pop-artistic formal solutions (assemblage, ready-made) are acting as critic of the consumer-ism. Considering the pop-art basics on promotion, also the critics of mass-approach on signs of the consumer's products and national symbols, in these post-pop-art pieces she marks their shattered sense in the social exchange of values and ideologies; the seduction of the totalitarian item fetishism and Baudrillard's hypermarket, and along with it "zero point of the sense (the commercial)" are deconstructed through acute irony; and at last, we encounter an emphasis on the search (tailoring, forming) for lost identity and the human function in society.
Gordana Vrencoska, in this complex project, expresses her own criticism on the global and the local. The logic, still containing the form, yet sense-less, gains a form of absurdity, because "there is no hope for the sense... the sense is mortal... delusions are immortal... ".
"Correspondence" is a reflection on her concern against the losing signals of individual creativity in the world.


GORDANA VRENCOSKA

Born 13.05.1973 in Vinica, R. of Macedonia. High School of Applied Arts, Skopje (Textile department). Bachelor of Fine Arts 1997, Faculty of Fine Arts Skopje (Painting and Fashion Design).

Solo exhibitions:

2003 Skopje, Tocka, “Correspondence”, paintings & drawings
2001 Skopje, CIX Gallery, “Nocturnus”, paintings-drawings on Textile
2000 Skopje, “A never ending story” room installation of 11 Objects (textile + text), CIX Gallery at Soros Center of Contemporary Art
1999 Skopje, “Breaking trough”, computer graphics, CIX Gallery at Soros Center of Contemporary Art
1996 Skopje, “Fashion performance”, Annual exhibition of students, Faculty of Fine Arts


Participation in 25 group exhibition in Macedonia and abroad.
e-mail: gvrenco@yahoo.com

 
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